The Power of Linking
An exchange of links, also known as reciprocal linking, is simply swapping links with another site. In return for another site posting your link, you post their link on yours. You can trade different types of links, including banners, text links, buttons, etc. One of the best ways to get traffic while waiting to be listed by search engines is through link exchanges with other quality sites. This will also help you to get better search engine rankings. You can easily go after your target ...Read the rest of this entry »
Good Web Design
A well-designed website has many facets: gorgeous graphics, cool animations, drop-down menus, and of course, relevant content. Another important feature, often overlooked, is a good, solid navigation scheme. I review many sites every week. A confused or non-existent method of finding the content contained within the site is a clear indicator of a budget or home-grown site. A well-designed website is a great equalizer'who would know that your company has only 5 staff when your website is slick ...Read the rest of this entry »
How to Create an Effective Navigation Structure for Your Site -
Searching for information on the Web has recently become like a mine field. You find the site you want, only to be greeted by pop-ups when you enter, pop-ups when you are on the site and pop-ups when you leave. Other sites use a flash introduction, make you wait several minutes (which feels like hours), until the page finishes loading. Heck, you just want to find the information as swiftly as possible without having to watch out for these mine fields. A fast and simple navigation structure is ...Read the rest of this entry »
How to Create an Effective Navigation Structure for Your Site -
A ship captain traversing the open seas without a good navigation system will surely get lost. Maybe he'll strike sharp rocks and his ship will sink. A visitor who arrives at your site and can't navigate it for the information they seek, will surely get lost also and leave in frustration. Your ship (your web site) will also sink if this continues to happen. Good site design means a good navigation structure for your web site. This means the visitor can find the information with ease. Put ...Read the rest of this entry »
Is Your Website "Killing" Your Online Business?
The design of your website is crucial to the success of your ebook publishing business. People have gotten wise to Internet amateurism and a poor looking website will turn many visitors off buying. Similarly, a site that lacks focus and tries to be too many things to too many people will not have visitors scrambling to give hand over their credit-card details. In short, if your website is to succeed, it must inspire visitor confidence, be clear about its purpose and give off a general air of ...Read the rest of this entry »
The Secrets to Building a Successful Web Site
If you're doing business on the Internet, one of the most important aspects of your success is your web site. If your web site doesn't look professional, no matter what product you're offering, your chance of success will be minimal. Before you begin, if you've never designed a web page, it would be wise to become familiar with HTML. (Hypertext Markup Language.) A great place to start is NCSA Beginner's Guide to HTML: http://www.ncsa.uiuc.edu/General/Internet/WWW/HTMLPrimer.html 15 Tips for ...Read the rest of this entry »
A Tale Of Two Sites
There are only two kinds of sites on the Internet: 1. Informational 2. Sales Of course, that is a gross exaggeration and over generalizes the landscape of the Internet, but it will be useful for this article. We want to talk about how you can take any site you have and create a sister site of the other type in order to improve your traffic, sales and mission. First, let's define these types of sites a little more and give some examples. 1. Informational This is the classic content or free ...Read the rest of this entry »
YOU NEED SSI RIGHT NOW!
I learned of SSI (Server Side Includes) long before I built my current site. Since it seemed the only way to go, I checked it out once again for the new site to be. What SSI amounts to is creating a new page for any elements common to all pages on your site. Then ask the server to include these pages whenever main pages are requested. For example, build a regular HTML page containing all the content, including graphics, as is often used in the left column of a page as the basis of navigation. ...Read the rest of this entry »
Designing Professional Web Pages
If your Web site doesn't project a professional and polished image to your visitors, your credibility and that of your products and services will suffer. Image is everything--especially online where your competitor is only one mouse click away! Before your first HTML code is written, you will need to consider your Web site's navigational structure, color scheme and page layout. Is your content developed? If not, who is going to write it? Once you have done the necessary pre-planning, then the ...Read the rest of this entry »
Checklist For A Successful Web Site Design
Designing a Web site can be a time consuming and often complicated task. Even if you have a general idea or a vision for your site, there are many details that will need your attention before the project is completed. How in the world do you keep up with it all? We suggest that you start a journal that will contain your thoughts, notes, and ideas for your Web site design. You can use a standard manila file folder and loose-leaf paper or you may want to create a folder on your computer and use a ...Read the rest of this entry »
